Privacy Policy

Effective January 27, 2023

At FFF, we are committed to your privacy. This policy describes the information we collect, how we use it, and your rights and choices. By using any of our websites or mobile applications or those of our affiliated brands, or sharing your information with us, you are accepting and consenting to the practices described in this Privacy Policy. Please remember that your use of the Website is also subject to our Terms of Use.

This policy only applies if you interact with us as a consumer. If you are a job applicant or former employee and a resident of California, please see the section below regarding “Your Rights and Choices,” as well as our Job Applicant Privacy Notice, which was made available to you during the application process. If you are a FFF associate, please see the separate Associate Privacy Policy that has been made available to you. If you are a Canadian resident, please review our Canadian Privacy Policy to learn more about our privacy practices that apply to you.

Overview

In this section, we provide a brief overview regarding the types of information we collect, how we use it, whether we sell it, and how long we keep it. We provide more detail in the sections that follow.

Categories & Types of Information We Collect

Identifiers: first and last name, email address, mailing address, ZIP code, phone number
Geolocation Data: general location based on IP address; more precise location if you connect to our store Wi-Fi or opt to Buy Online, Pick Up in Store and voluntarily inform us that you have arrived at the store and want us to bring your purchases to your car
Financial Information: credit card, debit card and bank account information
Demographic Information: information about your household and dwelling, gender, age range, income range, and other demographic information
Audio or Visual Information: customer service audio and security video recording
Internet or Other Electronic Network Activity Information: IP address, user agent, and activity on and interaction with our Website, including via managed chat or chatbot functions
Commercial Information: information about products or services you purchased, or considered buying, from us

Sources of Information We Collect

You: we collect identifiers, like contact and shipping information; demographic information; financial information, like payment information; commercial information; audio recordings via customer service calls; and geolocation when you opt to pick up online purchases in store from you
Third Parties and Service Providers: we collect identifiers, such as contact information, as well as demographic information from industry data consortiums and other third party data aggregators
Passive/Technical Collection: we collect internet or other electronic activity, such as your interactions with our Website, using technologies such as cookies and from certain service providers, as well as using tools such as Google Analytics or Adobe Analytics (you can learn more about how they use data, and how you can control it, by reviewing Adobe’s Privacy Policy and Google’s Privacy Policy); we also collect geolocation data from your devices when you connect to store Wi-Fi or buy online and pick up in store, as described above

How We Use Your Information

To facilitate your purchases: we may use identifying, financial, and commercial information to process your order and payment, connect that order to your account, ship the order, provide you with technical support and assistance, and communicate with you about the purchase via phone, managed chat, chatbot, text, email, or other means
To offer services: we may use your identifying and commercial information to offer you services such as a Gift Registry, Design Services, the Trade Program, or customer service support (e.g., via email, phone, text, or chat); we use your precise geolocation to bring your purchase to your car when you opt to use our Buy Online, Pick up in Store, curbside pickup option or when offering in-store Wi-Fi
To send you promotional communications: we may use your identifying and commercial information to contact you by email, send you a push notification on your phone, or mail you our catalogs to inform you about products, services, and promotions that we think will be of interest to you (participation in our catalog mailing list is not open to users from EU locations)
To improve our services, offerings, and customer relations: we use your internet or other electronic network activity information to understand how our services are used, including how you interact with our Website and advertising, in order to make improvements to our Website; we also use commercial information and information you provide to us through feedback, surveys, suggestions, and other communication channels to provide you with a more personalized shopping experience and to improve our services, offerings, and customer relations
In connection with your account: there are certain scenarios in which orders you place while not logged into your online account will be visible in your account order history; in particular, online orders placed as a guest, orders placed with the call center, and orders placed in store will be visible in your online account order history if an email address provided during the transaction matches the email address associated with the online account, or if you paid using a credit card that is a saved payment method in the online account
For analytics: we use your identifying information, internet or other electronic network activity, commercial information, demographic information, and geolocation data to analyze preferences, trends, and statistics
For legal and fraud prevention purposes: we may use your information to comply with our legal obligations, protect your rights, our rights, and others’ rights, and prevent fraud and abuse.

How We Share, Disclose, or Sell Your Information

Marketing: we may disclose your customer information with other select companies, such as marketing partners, whose products and services you may find useful, and for customer acquisition, marketing, and advertising purposes. This information includes your name, postal address and email address, as well as a record of any transactions you conduct on our Websites or offline (for example, in our stores or via customer service). These companies may contact you in order to provide you with information about their products and services. We do not share or disclose information of users of our Website that provide an EU mailing address or are identified as being from EU locations.
Online advertising: we contract with trusted partners to provide more tailored advertising relevant to your interests, such as by placing our banner advertising on other websites. These companies collect information from us about your visits to our Websites and stores, and your interaction with our products and services. We may track this information across the different devices you use to access the Websites. These companies do not collect EU IP addresses for the purpose of advertising, and we do not place banner advertising on other websites for customers identified as being from EU locations.
Sharing among our entities: we share and combine information about you among our brands in order to provide greater security and to provide information about products and services that might interest you. We also share your information with our parent company, subsidiaries, joint ventures, or other companies under common control as necessary for specific purposes in the operation of our business.
Sharing with vendors: in order to serve you better, we may contract with other companies to help us process information and to provide us with other services. Their assistance can help us fulfill customer orders, manage, store, enhance, and analyze customer data, send marketing, run promotions, and provide other services. For instance, when you order a large furniture item, we may send your name, address, email address and phone number to our shipping vendor, allowing you to access their online delivery scheduling system. Our shipping service providers use your information strictly to coordinate and complete your shipment. We may also store customer service communications such as texts or chats with a trusted service provider. A service provider may also store information about your interactions with our website for analytics purposes.
In connection with a business reorganization: we would share your information if we were involved in a merger, acquisition, consolidation, change of control, or sale of all or a portion of our assets or if we undergo bankruptcy or liquidation
Prevent fraud and abuse: we review transactions internally on a regular basis to identify potential concerns, and we partner with select outside companies to further enhance our ability to ensure that fraudulent orders and/or potentially damaging worms, viruses, and other types of malware do not interfere with our ability to provide the best possible products, value, and services to you and to our other valued customers.
Protect your rights: we will share information in an emergency or to protect the safety of any person and if we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person.
Protect our rights and comply with our legal obligations: we cooperate with government and law-enforcement officials and private parties to enforce and comply with the law. We may disclose personal information and any other information about you to government or law-enforcement officials or private parties if, in our discretion, we believe it is necessary or appropriate in order to respond to legal requests (including court orders and subpoenas); to protect our safety, property or rights or those of any third party; to prevent or stop any illegal, unethical, or legally actionable activity; or to comply with the law.

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